As a member of the local HUAWEI marketing team, I was tasked to create an engaging branding for a 10 hours live event featuring their 2 main Influencers, as part of the launch-campaign of the new headphones FreeBuds 4i. Combining an appeal to their younger audience and the spirit of the featured product.
Every social media and own channel at that time was used to tease the upcoming happening. Therefore I created around 100 assets in total for all those channels.
In addition to the SoMe activity we created a landing page for the interessted users, which was updated live during the event.